Job Title: Area Sales Manager (ASM) Job in Himachal Pradesh | FMCG Sales
Now Hiring
Area Sales Manager – FMCG / Food & Beverages / Spices
SD Private Jobs is hiring an experienced Area Sales Manager (ASM) for a reputed company in the FMCG / Food & Beverages / Spices industry in Himachal Pradesh. We are looking for a result-oriented sales professional with strong experience in FMCG channel sales, distribution management, dealer/distributor development and field team leadership.
Job Details
Position
Area Sales Manager (ASM)
Industry
FMCG / Food & Beverages / Spices
Location
Himachal Pradesh
Experience
5 – 8 Years
Education
Graduate / MBA (Sales & Marketing preferred)
TA/DA
Included in salary package
Key Responsibilities
01Channel Sales & Distribution Management
- Manage and optimize primary and secondary sales through the existing distribution network.
- Ensure product availability and visibility across General Trade, Modern Trade and Kirana stores.
- Monitor distributor stock levels, credit limits, ROI and overall distributor performance.
- Maintain strong relationships with distributors, dealers and retailers.
02New Dealer & Distributor Appointment
- Identify and onboard new distributors and dealers to expand the company's market presence.
- Conduct market mapping and identify areas where the brand has limited presence.
- Handle negotiation and documentation for new channel partners.
03Sales Strategy & Execution
- Achieve monthly, quarterly and annual sales targets.
- Implement company schemes, trade promotions and consumer offers at the market level.
- Monitor competitor pricing, schemes and new product launches.
- Provide useful market insights and recommendations to management.
- Identify standard clients and develop them into valuable long-term key accounts.
04Field Leadership & Market Development
- Hire and build an effective field sales team.
- Lead and motivate Sales Executives and Sales Representatives.
- Conduct joint field visits and coach the sales team.
- Develop strong relationships with retailers, distributors and other market partners.
- Travel extensively within the assigned territory.
- Travel Requirement: Approximately 70–80% field travel within the assigned territory.
Candidate Profile
- Education: Graduate / MBA in Sales & Marketing preferred.
- 5–8 years of experience in the FMCG/Food Industry.
- Strong experience in FMCG channel sales.
- Experience in Spices, Oil or Staples will be preferred.
- Minimum 2–3 years of experience as a salesperson.
- Experience handling Below-the-Line (BTL) activities.
Skills & Qualities
Strong knowledge of local market and trade dynamics in Himachal Pradesh
Excellent channel sales and distribution management skills
Strong leadership and team-management ability
Target-oriented and enthusiastic approach toward field sales
Fluent in Hindi and the local language; basic English an advantage
Comfortable working with Sales Force Automation (SFA) software
Good communication, negotiation and relationship-management skills
Willingness to travel extensively
Ability to lead, motivate and develop field sales teams
Salary
₹30,000 – ₹60,000 / month (including TA/DA)
Salary will depend on the candidate's experience, skills and suitability for the position.
How to Apply
If you have the required FMCG sales experience and are interested in this opportunity, contact SD Private Jobs for further information and application details. For more job opportunities, visit the SD Private Jobs website — the latest vacancies and job updates are regularly posted there.
About SD Private Jobs
SD Private Jobs has been connecting talent with employment opportunities since 2016.
Contact
Interested candidates can contact SD Private Jobs
+91 97366 04488
SD Private Jobs — Bringing Talent & Jobs Together Since 2016